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- Get Growing: Keys to Unlocking the Potential of your Small Business offers success stories from the road and step-by-step strategies to grow a small businessTORONTO, June 16 /CNW/ - In book stores today, Get Growing: Keys to Unlocking the Potential of your Small Business is a relevant resource for entrepreneurs looking to grow their small business. Scotiabank Small Business experts and co-authors David Wilton and Kyle McNamara offer practical advice on how to handle the challenges faced by small business owners and share some of the success stories from entrepreneurs they met during a five-month cross-Canada tour last summer. "During the tour, we observed there are commonalities among flourishing businesses," said Kyle McNamara, Managing Director and Head of Small Business, Scotiabank. "In the book, we have leveraged these characteristics to create 'unlocking keys'. These are guiding principles that were most often mentioned to us as being critical for any business targeting growth." Get Growing: Keys to Unlocking the Potential of your Small Business, published by Key Porter Books, highlights the two overarching principles found in many successful small businesses: the importance of an effective business plan, and how a team of trusted advisors can help entrepreneurs overcome challenges and identify opportunities for growth. Topics also include:- sales and marketing strategies; - managing cash flow, costs, finances, human resources and risks; and - strengthening leadership skills.Throughout the book, 'unlocking keys' are linked to detailed online worksheets and tools. Readers can visit www.getgrowingforbusiness.com to access the complementary resources and join the growing online small business community to share ideas and successes with other owners. In their continued effort to keep in touch with small business communities in Canada, Mr. Wilton and Mr. McNamara will once again be traveling across the country appearing in a number of venues, including book stores, to heighten awareness of how Get Growing: Keys to Unlocking the Potential of your Small Business can be a resource for small business owners. "This book is about helping entrepreneurs access Scotiabank's expertise and the combined wisdom of small business owners we spoke with during our original tour," said David Wilton, Director, Small Business, Scotiabank. "It's all about taking business planning to the next level, accessing new resources, connecting with advisors and other small business owners who can help entrepreneurs explore growth opportunities." "Small Business owners we met across Canada discussed how they overcame challenges and capitalized on opportunities. We saw firsthand their willingness to share those perspectives for the benefit of others," concluded Mr. McNamara. "Through this book, our goal is to use the advice and information we gathered from the businesses we met to help facilitate an exchange of ideas." All royalties from Get Growing: Keys to Unlocking the Potential of your Small Business will be donated to the Canadian Youth Business Foundation, a national charity dedicated to championing Canada's aspiring young entrepreneurs. ABOUT THE AUTHORS Kyle McNamara is Managing Director and Head of Small Business, Scotiabank. With more than eighteen years of experience in the financial services industry, he holds an honours degree in actuarial science and economics from the University of Western Ontario. He has championed the interests of small business owners both within the Bank and through his activities with many national and provincial associations. David Wilton is Director, Small Business, Scotiabank. His thirty-year career at the Bank includes various management positions in Ontario. He is a Fellow of the Institute of Canadian Bankers, and holds an MBA from Dalhousie University. He is the co-author of Succession Planning Toolkit for Business Owners. Mr. McNamara and Mr. Wilton will be available for media interviews in the following cities:Toronto Tuesday, June 16th & Wednesday, June 17th Hamilton (Mr. Wilton) Thursday, June 18th London (Mr. McNamara) Thursday, June 18th Western Canada Tour with Kyle McNamara Monday, June 22nd Victoria, BC Tuesday, June 23rd Vancouver, BC Wednesday, June 24th Calgary, AB Thursday, June 25th Edmonton, AB Friday, June 26th Regina, SK Monday, June 29th Winnipeg, MB Eastern Canada Tour with David Wilton Monday, June 22nd Ottawa, ON Tuesday, June 23rd St. John's, NF Wednesday, June 24th Halifax, NS Thursday, June 25th Charlottetown, PEI Friday, June 26th Fredericton, NB Monday, June 29th Moncton, NBScotiabank is one of North America's premier financial institutions and Canada's most international bank. With close to 69,000 employees, Scotiabank Group and its affiliates serve approximately 12.8 million customers in some 50 countries around the world. Scotiabank offers a diverse range of products and services including personal, commercial, corporate and investment banking. With more than $513 billion in assets (as at April 30, 2009), Scotiabank trades on the Toronto (BNS) and New York Exchanges (BNS). For more information please visit www.scotiabank.com.
For further information: and interview requests: Scotiabank Public Affairs: Toronto, Patty Stathokostas, (416) 866-3625 or patty_stathokostas@scotiacapital.com; Calgary, Deborah Spence, (403) 601-4855 or deborah.spence@scotiabank.com; Vancouver, Michelle Cobb, (778) 327-5451 or michelle.cobb@scotiabank.com; Key Porter Books: Jennifer Fox, Publicity Manager, (416) 862-7777, ext. 232 or jennifer.fox@keyporter.com