/R E P E A T -- Media Advisory - Scotiabank to unveil new online investing offering/

    - Media invited to attend launch event March 10, 2009 -

    TORONTO, March 5 /CNW/ - Next week, Scotiabank will unveil the latest
offering in its online investing family, reinforcing its commitment to
providing top-ranked online brokerage services to independent investors.Event Details

    What:     Unveiling of the new online investing offering and brand

    When:     Tuesday March 10, 2009, Light Breakfast 9:15am, Presentation
              and Photo Opportunity 9:30am

    Where:    48 Yonge Street, (E(*)TRADE Canada Investor Information Centre
              - corner of Yonge & Wellington)

    Available for interviews:
    -   Barbara Mason, Executive Vice-President, Wealth Management, Canada,
        Scotiabank;
    -   Duncan Hannay, Managing Director of Direct Investing for Scotiabank;
        and
    -   The Market Guys, Authors of Five Points for Trading Success:
        Identify, Pinpoint, Strike, Protect and Act!
        -  The Market Guys will be offering direct investing seminars at the
           E(*)TRADE Canada Investor Information Centre on March 10 and 11 at
           12pm (Novice Investor) and 3pm (Active Investor)About Scotiabank

    Scotiabank is one of North America's premier financial institutions and
Canada's most international bank. With more than 69,000 employees, Scotiabank
Group and its affiliates serve approximately 12.8 million customers in some 50
countries around the world. Scotiabank offers a diverse range of products and
services including personal, commercial, corporate and investment banking.
With more than $509 billion in assets (as at January 31, 2009), Scotiabank
trades on the Toronto (BNS) and New York Exchanges (BNS). For more information
please visit www.scotiabank.com.




For further information:
For further information: For media inquiries please contact: Paula
Cufre, Scotiabank Public Affairs, Office: (416) 933-1093,
paula_cufre@scotiacapital.com; Tricia Soltys, Narrative Advocacy Media,
Office: (416) 922-2211 ext 3278, Cell: (416) 509-0955,
tricia.soltys@narrativeadvocacy.com