Media Advisory - Scotia Capital's Back to School Conference to be Broadcast on Web

    TORONTO, Sept. 15 /CNW/ - Scotia Capital is hosting its annual Back to
School Conference on Tuesday, September 16th in Toronto. This year's event has
been positioned to provide investors with the opportunity to hear
presentations from leading Canadian retail and consumer-oriented companies as
they discuss current and strategic trends and developments. Audio portions of
the presentations will be broadcast live on the web beginning at 9:00 a.m.Scheduled presenters(*) and times are:

    Tuesday, September 16:
    ----------------------

    9:00 a.m.    Loblaw Companies Limited, Dalton Philips, Chief Operating
                 Office (COO)
    9:30 a.m.    Canadian Tire Corporation Limited, Glenn Butt, Senior Vice-
                 President (SVP) Store Design and Support, Canadian Tire
                 Retail
    10:00 a.m.   Metro Inc., Eric La Flèche, President and Chief Executive
                 Officer (CEO)
    10:30 a.m.   RONA Inc., Claude Guévin, Executive Vice-President (EVP) and
                 Chief Financial Officer (CFO) and Michael Brossard, SVP
                 Marketing
    11:00 a.m.   Empire Company Limited, Paul Sobey, President and CEO and
                 Bill McEwan, Sobeys President and CEO
    11:30 a.m.   Shoppers Drug Mart Corporation, Jurgen Schreiber, President
                 and CEO
    12:30 p.m.   Tim Hortons Inc., Cynthia Devine, CFO
    1:00 p.m.    Bryan Pearson, President and CEO, AIR MILES Rewards
                 Program/LoyaltyOne
    1:30 p.m.    Gildan Activewear Inc., Laurence Sellyn, EVP, Chief
                 Financial and Administrative Officer
    2:00 p.m.    Dorel Industries Inc., Martin Schwartz, President and CEO
                 and Jeffrey Schwartz, EVP, CFO & Secretary
    2:30 p.m.    Cineplex Galaxy Income Fund, Gord Nelson, CFO
    2:55 p.m.    Indigo Books & Music Inc., Heather Reisman, Chair and CEO
    3:20 p.m.    Great Canadian Gaming Corporation, Milton Woensdregt, CFOListeners may access the conference live via a web audio link at
www.scotiacapital.com. The conference will be archived on Scotia Capital's
website for three months.
    (*) Agenda is subject to change. See www.scotiacapital.com for most current
schedule.

    Since 1998, Scotia Capital's Industry Conferences have been ranked No.1
in Canada by independent surveys. Scotia Capital represents the global
corporate and investment banking and capital markets platform of the
Scotiabank Group, one of North America's premier financial institutions. The
Scotiabank Group has combined assets of $462 billion in assets (as at July 31,
2008) and more than 60,000 employees worldwide, including affiliates. It is
also Canada's most international bank, serving customers in some 50 countries
around the world. For more information, visit www.scotiabank.com or
www.scotiacapital.com.




For further information:
For further information: Paula Cufre, Scotiabank Public Affairs, (416)
933-1093, paula_cufre@scotiacapital.com